2011 Dry Cleaning Experts Competition Announces Its Winners

Winners of Dry Cleaning Experts, a competition our magazine’s been following this whole year, were announced at ExpoClean 2011 which took place on November 17 bringing together experts passionate about their industry. Keynote speakers included members of the jury and event organizers, such as companies Universal and Remservis, and editors of Everything for Dry Cleaning & Laundry.

In her opening speech Editor at Everything for Dry Cleaning & Laundry Natalia Davidyan thanked the jury and co-organizers: Leonid Butkaev, the director of Remservis and the creative mind behind the event, for tricky questions, Director General of Universal Gennadiy Romanov for all-round support, and the jury for helping solve disputes fairly. Leonid Butkaev reminded that the main objective of the competition was to facilitate interaction among industry experts from all over Russia, help them share their opinions and experience, and find solutions together, at first via the magazine. He also expressed his hopes that they had reminded their colleagues how many critical process details they were not aware of or had forgotten about.

While commenting on the answers submitted by participants, Director General of TSNIIBYT Tatiana Balanova talked about industry problems noting that ‘the results of the competition show what we know and that we have more to learn.’

According to Andrey Parfenyev, a well-known process manager and the director of Dry Cleaner & Laundry, a center for consulting and technology, ‘Despite the fact that there were not too many participants, it was quite difficult to choose the winner. Had some participants not given up half-way, the result would’ve been completely different. Out of all the answers we received, we choose the most detailed and interesting ones.’

The winners of the competition are:

• 3rd place – Igor Goncharenko, Process Manager, Lisichka Dry Cleaner.
• 2nd place – Inna Asmaeva, Laundry and Dry Cleaner Manager, Hilton Moscow Leningradskaya Hotel.
• 1st place – Nadezhda Bagrets, Director General, O-Three Dry Cleaner, the winner of the main prize, a new iPhone 4.

Diplomas and prizes, silver owl statuettes, were awarded by Irina Romanova from Universal, a company which brought together the organizers and did a lot to make this event happen.

The winners were also awarded with prizes sponsored by Universal and its partners.

The event ended as usual, with the participants, jury and organizers posing together for traditional group photos.